PLATINUM-selling duo Maddie & Tae have unveiled the official music video for “Friends Don’t” – “an energetic track that tackles the mixed emotions of a friendship on the verge of romance” (Billboard). Serving as the single from their upcoming sophomore album, the video was shot in Nashville with director TK McKamy and mirrors the flirtatious uncertainty the comes at the beginning of relationships. Written by Maddie & Tae’s Madison Marlow and Taylor Dye, along with Justin Ebach and Jon Nite, the “up-tempo almost love song” (Tennessean) is gaining momentum at radio and recently landed on Amazon Music’s Best Country of 2018 So Far playlist.
“To us ‘Friends Don’t’ feels sexy and confident, but with a dash of that uncertainty you have at the start of a relationship because you don’t know if the other person feels the same way you do,” shared Dye. “We wanted to play off that push and pull we’ve all felt before.”
“We both got to do a little acting and play out separate storylines with a love interest,” added Marlow. “It was pretty outside of the box for us to act, so we just tried to have fun with it.”